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House of Assembly - Fifty-Fifth Parliament, First Session (55-1)
2023-03-07 Daily Xml
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Mobile Phone Ban

The Hon. J.A.W. GARDNER (Morialta—Deputy Leader of the Opposition) (14:33): My question is to the Minister for Education. Does the government's advertising campaign include billboards or other outdoor advertising methods? If so, how much is this component of the campaign costing?

The Hon. L.W.K. Bignell interjecting:

The SPEAKER: Order! The member for Mawson is called to order! Minister.

The Hon. B.I. BOYER (Wright—Minister for Education, Training and Skills) (14:33): I have answered that question already, and I referred to outdoor—so, yes, I imagine that would include billboards as well. I don't know what component that is of the $900,000. I am happy to take that on notice. But I think it is appropriate that when we consider how we roll the awareness campaign out it is important that it is done in different mediums, because we need to get to a very large cross-section of people, not just of course in metropolitan South Australia but in the regions as well. It is just as important to have this policy rolled out effectively in our regional areas, and that means we need to ensure that the kind of advertising that is in the mix that we are paying for here, that taxpayers are paying for as part of the $900,000 awareness campaign, is fit for purpose, not only just for those South Australians who live in a metropolitan area but those who live in a regional area as well.

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