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Legislative Council - Fifty-Fifth Parliament, First Session (55-1)
2023-08-29 Daily Xml
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Mobile Phone Ban

289 The Hon. H.M. GIROLAMO ().6 July 2023). Can the Minister for Education, Training and Skills advise:

1. How much was spent on the 'Phones off while school's on' policy public advertising?

2. Of the total amount spent, how much was spent on digital advertising of the policy?

3. Of the total amount spent, how much was spent on print advertising of the policy?

The Hon. K.J. MAHER (Minister for Aboriginal Affairs, Attorney-General, Minister for Industrial Relations and Public Sector): The Minister for Education, Training and Skills has advised that:

The campaign was managed and funded by the Department of the Premier and Cabinet, who has confirmed that the total budget for the 'Phones off while school's on' campaign is approximately $900,000 excluding GST.

The campaign was developed as a result of feedback from the South Australian Secondary Principal's Association that an advertising campaign alongside the mobile phone ban would be beneficial.

The campaign is still in market and therefore final costs have not been received.

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