House of Assembly: Wednesday, October 13, 2021

Contents

Government Advertising

In reply to the Hon. Z.L. BETTISON (Ramsay) (28 July 2021). (Estimates Committee A)

The Hon. S.S. MARSHALL (Dunstan—Premier): I have been advised the following:

Table 1 shows the Adelaide Venue Management Corporation's total FTE, actual and budgeted, to provide communication and promotion activities for the period 2020-21 to 2024-25:

Table 1: FTE employed in communication and promotion activities

2020-21Actual 2021-22Budget 2022-23Budget 2023-24Budget 2024-25Budget
Branch FTE 2.0 2.0 2.0 2.0 2.0
$m 0.1714 0.1714 0.176 0.1804 0.1849
Total FTE 2.0 2.0 2.0 2.0 2.0
$m 0.1714 0.1714 0.176 0.1804 0.1849


AVM 2020-21 advertising and public relations cost $159K.

AVM 2021-22 advertising and public relations budget $624K.

As an open and transparent government, marketing communications activity reports and annual media expenditure details are proactively disclosed. The reports list all marketing campaigns over the cost of $50,000 and are disclosed on the DPC website:

https://www.dpc.sa.gov.au/about-the-department/accountability/government-marketing-advertising-expenditure.