Contents
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Commencement
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Parliamentary Procedure
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Bills
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Parliamentary Procedure
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Parliamentary Committees
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Ministerial Statement
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Question Time
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Answers to Questions
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Bills
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Ministerial Statement
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Bills
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Parliamentary Procedure
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TOURISM COMMISSION
In reply to the Hon. D.W. RIDGWAY (Leader of the Opposition) (29 March 2012).
The Hon. G.E. GAGO (Minister for Agriculture, Food and Fisheries, Minister for Forests, Minister for Regional Development, Minister for Tourism, Minister for the Status of Women): I am advised:
The South Australian Tourism Commission (the SATC) has a contract with HWR Media for the sales and production of the 11 Regional Visitor Guides (the Guides).
Under the contract, HWR media return a fixed amount of revenue generated through the sales and production of the Guides to the SATC.
The SATC uses this revenue for regional marketing, specifically for the Best Backyard Program, as per the SATC's commitment to regions under the Regional Growth Plan.
While the mechanism of funding regional marketing via the guides has changed, revenue from the Guides is still expended on regional initiatives, primarily marketing.