Government Advertising

In reply to Mr BROWN (Playford) (25 July 2019). (Estimates Committee B)

The Hon. R. SANDERSON (Adelaide—Minister for Child Protection): I have been advised that for the Department for Child Protection:

In 2018-19, 5.6 FTEs were on average employed for communication and promotion functions, costing $730,000 ($597,000 without on costs).

The 2018-19 variance from budget was due to the communications team having several staff changes during the year and, at times, additional resources being committed to the team for specific projects.

The table below outlines the budgeted FTEs and estimated employment costs:

As an open and transparent government, marketing communications activity reports and annual media expenditure details are proactively disclosed. The reports list all marketing campaigns over the cost of $50,000 and are disclosed on the DPC website: https://www.dpc.sa.gov.au/about-the-department/accountability/government-marketing-advertising-expenditure.