Shanghai Business and Investment Hub

721 The Hon. Z.L. BETTISON (Ramsay) (1 May 2019). What activities thus far has the Shanghai Business and Investment Hub undertaken to promote export activity? Which of these activities could have only occurred as a result of this hub being established?

The Hon. S.S. MARSHALL (Dunstan—Premier): I have been advised that:

The Shanghai Business and Investment Hub has undertaken many activities in Shanghai to promote export since its establishment.

This includes but is not limited to:

Further developed and refreshed a database of key trade contacts in market across China.

Developed a stakeholder engagement plan.

Introduced and promoted South Australian exporters to target buyers in market.

Provided real time advice on China's geopolitical and trade market activity and movements in China to give confidence in, and support, South Australian exporters' China market entry strategies.

Enhanced business activity of South Australian exporters through on the ground cooperation and co-ordination.

Recruited buyers and influencers for the inbound food and wine missions led by DTTI in South Australia in April 2019; and

Actively participated and promoted South Australia's capability in key sectors through local industry events.

The establishment of the Shanghai Business and Investment Hub has significantly brought more confidence to key Chinese partners, potential investors and stakeholders on their engagement with South Australia. On the ground key account management is highly valued by clients.

The Country Director, China is actively engaging with state government departments that are working closely with the Department for Trade, Tourism and Investment to pursue promotional, investment and other opportunities across the state's priority portfolios, the South Australian Department for Energy and Mining and Department for Environment and Water being two such examples. The China office is connecting these Departments with key investors and partners in the market and supporting ongoing management of, and advice to, the in-market stakeholders.

The Shanghai office has also been assisting the upcoming Port Adelaide Football Club match on 2 June in Shanghai at Adelaide Arena at Jiangwan Stadium. The 2019 match will be contested by Port Adelaide and St Kilda. Some 11,000 fans are expected to attend, and more than four million viewers will tune in to watch the broadcast which will make it the most viewed AFL game in history.

A South Australia club event will be held inviting visiting Port Adelaide Football Club business delegates, existing club members. The SA club event will also support the Barossa Grape and Wine Association (BGWA) launching their Barossa Super 100 program, promoting premium wines at A$100 and above from South Australia.

The Shanghai office is also supporting StudyAdelaide and TAFE SA with their market visits to China, with the objective to work with the International Education sector to increase the export value of international education.

Last but not the least is the support and assistance provided to South Australian companies planning to participate in the second China International Import Expo (CIIE) at Shanghai in November, 2019. There were over 23 South Australian companies representing South Australia at this important trade event last year. We are expecting there will be more South Australian companies participating in this year's CIIE.