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ROYAL ADELAIDE HOSPITAL
110 Dr McFETRIDGE (Morphett) (27 July 2010). What is the total expenditure for advertising and promotion of the new Royal Adelaide Hospital, including expenditure for the formerly named 'Marjorie Jackson-Nelson Hospital', since it was first announced for the Adelaide Railyards site?
The Hon. J.D. HILL (Kaurna—Minister for Health, Minister for Mental Health and Substance Abuse, Minister for the Southern Suburbs, Minister Assisting the Premier in the Arts): I am advised:
Department of Health advertising expenditure as at 6 September 2010 associated with the new Royal Adelaide Hospital totals $164,962 (see table below).
| Advertising Expenditure as at 6 September 2010: | |||||
| 2007-08 | 2008-09 | 2009-10 | 2010-11 | Total | |
| Advertising Expenditure | $62,978 | $85,456 | $13,028 | $3,500 | $164,962 |
Community consultation and awareness was a large part of the advertising expenditure. This included a questionnaire, website, signage and brochures.