House of Assembly Fifty-Fifth Parliament, First Session (55-1) 55 1 Parliament of South Australia House of Assembly published Estimates Replies Adult Safeguarding Unit Adult Safeguarding Unit In reply to Ms PRATT House of Assembly Frome Adult Safeguarding Unit In reply to Ms PRATT (Frome) (17 June 2022). (Estimates Committee B) The Hon. C.J. PICTON House of Assembly Kaurna Minister for Health and Wellbeing Adult Safeguarding Unit The Hon. C.J. PICTON (Kaurna—Minister for Health and Wellbeing): I have been advised: In 2022-23, the budget allocation for advertising expenses to promote and raise awareness of the Adult Safeguarding Unit is $52,000. The Adult Safeguarding Unit also leverages other Office for Ageing Well media campaigns, such as the Stop Elder Abuse and new Tackling Ageism public awareness campaigns, to raise awareness of the signs of abuse and mistreatment and how to contact the Adult Safeguarding Unit. Data collected by Adult Safeguarding Unit shows an increase in calls to the unit when these advertising campaigns are in market.